Log in Register

 

Mohegan Sun Housatonic Community College OIB the bookBridgeport Public Library
OIB Classifieds
OIB TV

Mohegan Sun




The Plastic Factory

Greater Bridgeport Transit

Connecticut Characters






Trattoria ’A vucchella


Standing Ovation To OIB Readers, 2018 Bodes Intrigue

December 31st, 2017 · 11 Comments · Analysis and Comment, Development and Zoning, News and Events

Happy New Year 2018 sky water

Check off another year. 2018 is shaping up as a wild political cycle: Democratic Town Committee primaries in March, followed by selection of a party leader. Will Mario Testa have enough juice for another two years? Depends on the March primary results. Statewide, party conventions in May will take place to endorse candidates for governor and other constitutional offices, followed by expected August primaries. Two city residents, Democratic Mayor Joe Ganim and Republican David Walker, former U.S. comptroller general, are gubernatorial candidates. Bridgeport will emerge a battle ground in the upcoming state legislative session among gaming giants vying for a casino in the city that requires state approval. Thanks to all our loyal readers and posters. Without you it’s sayonara.

How OIB began:
Oh boy, 10-plus years. There was no design it would last a decade. In the spring of 2007 I was a hard-copy columnist for the alternative publication the Fairfield County Weekly. The paper’s editor Tom Gogola mentioned the new online industry portal was called a blog which took its name from web log; short, irreverent observations that allowed readership input via a comments section. In my case, government and politics my vice, I’d write primarily about those subjects. I chose to call the blog “Only In Bridgeport” because, well, considering the unique nature of city politics, could there be any other name? Plus, it was the title I’d used for a book about Bridgeport first published in 1986.

The blog required, according to market research, personality to attract an audience. So narcissistic elements crept into the copy. Ya know, wake up, stub your toe, write about it. When my cat Stinky left me mouser gifts I chronicled that too. May 29, 2007 was the first entry. It was a nutty time in city politics–what else is new–incumbent Mayor John Fabrizi had suffered a support meltdown weeks earlier when he walked into a state courtroom to seek leniency on behalf of a sexual offender who was friends with his son. The Democratic political establishment threw Fabrizi under the bus in favor of then-State Senator Bill Finch who they believed could defeat party maverick State Rep. Chris Caruso in a primary.

And onward we went, writing every day (although the publication was called The Weekly). Bit by bit we built an audience that allowed for free and open exchanges and ideas. After a few months, Weekly management notified me that nearly 50 percent of the publication’s online traffic was driven by OIB. The traffic was not huge numerically but by percentage made the site relevant. The paper was owned by media giant Tribune and by the winter of 2007 whispers turned to roars about corporate media cutbacks via publication sell-offs and closures. I saw a casualty on the horizon. I decided to take OIB independent. (Eventually, The Weekly was shut down.)

The new site required a hook with a cool look, and a webmaster to help me maintain it. I asked long-time friend Sue Katz, a graphics guru, to design the site. Ray Fusci (full disclosure, my cousin) signed on as webmaster. Ray’s a Wesleyan nerd who’s also a gifted English-math combo. Ray is like the guy behind the curtain, the mechanic under the hood, making sure we hum every day. There is no OIB without Sue and Ray.

The decision to go independent came with much trepidation. If I leave The Weekly, will readers follow? Gogola was a pro in allowing me to notify Weekly readers I was leaving to create my own site. On March 12, 2008 we launched our own thing. Early on we had about 30,000 views per month. In 2017, we averaged more than 100,000 views per month, not what big-boy news organizations produce, but a mighty audience comparing us to likewise local, regional online sites.

There’s been an evolution to OIB over the years, less blog and more on-line news portal. In order to build a larger audience, we’ve placed focus on breaking political and government news. Yes, some of the narcissistic analysis still exists, but a greater premium is placed on news and events.

The comment section has also evolved. In the early days of the blogging industry just about anything went. People posted under handles, sometimes multiple handles and even demonstrated their multiple-personality disorder by responding to themselves.

Many sites still allow handles with limited policing. We found a higher percentage of comments under a given or known name enhances the level of conversation without losing its edge. Most of our posters use their given name. We do allow for exceptions, such as a city employee who wants to participate but fears retribution for sharing information. It’s not perfect, we continue to examine ways to improve OIB.

Keep in mind only about one quarter of one percent of OIB readers actually post a comment (that’s about industry standard), but thousands of readers visit regularly to titillate over the one quarter of one percent. Editorially, we will continue focus on government and politics because trying to be all things to all people will not work. People encourage us to expand. That takes time, money, additional resources. We are what we are but certainly open to suggestions and enhancements.

OIB is monetized one way, through display advertising. Some sites beg for money, some monetize through pay walls, some via display advertising, others through grants, and still others all of the above. Until someone comes up with a better way to monetize we will continue status quo. It’s what keeps us alive. But if you know a fairy godmother who’ll fund OIB advertising free, send that gift our way. (Not the Democratic Town Committee, please.)

If you’re into new year’s resolutions, be it resolved to tell one, two, three, hey 100 friends about OIB.

When this started no way did I think we’d be humming 10-plus years later. So keep it coming. Gratefully yours …

Share

Tags: ·······

11 Comments so far ↓

  • Grin Ripper

    Hey don’t forget about a bunch of Crazy Cats who helped get this party started!

    Happy New Year Honey!

  • Lisa Parziale

    Happy New Year to the greatest, most interesting, honest, creative, witty and loyal man I know. Hey Grin, guess who I’m talking about????

  • Jennifer Buchanan

    Congratulations Lenny, and Bridgeport. You’ve worked hard. Not many blogs are a featured story in the New York Times. This Smut Buster salutes you.

  • Jimfox

    Happy New Year OIBer’s!

  • The Bridgeport Kid

    Happy New Year, huzzah…

  • Frank Gyure

    Happy New Year to All!!!

  • Donald Day

    If only one quarter of one percent of OIB readers actually post a comment then what are stats concerning Ron Mackey and me being just a few of the Black’s posting and offering a unique Afrocentric perspective on OIB? Without me and Ron would OIB be just another white forum with just white ideas and white perspectives? Just like life.

    Nah just messing with you Lennie. It is our pleasure to be part of the OIB family and we wish you, Ray and OIB continued success in 2018.

  • Mojo

    *** With all the Island P.R’s leaving, and headed to the mainland, 2018 is the year for all Latino’s in general to register to vote & flex their voting rights against Trump & all his political supporters; including the do nothing but make excuses, blame the past Obama Admin. & look the other way “GOP”! Weather local, state-wide or national U.S elections; Latino’s must get politically involved to not only send a message but work towards regaining a gov.by the people,that’s for the people, “everyone” not just some. ***VOTE***

  • John Marshall Lee

    Mojo, good to have you return to the living and thinking world of OIB. Your challenge is the biggest one we face. When VietNam came along, was I going to serve or depart. I served (not without using my voice to state truth to power on occasion) and have only gone to Canada for tourism in the past 50 years not as a political statement. Military service is what provides the continuity of freedoms at home, among which are the right to vote merely by registering.
    Today we have lots of folks registered and we operate an ROV office at significant public expense (about $750,000 actual in 2017 and budgeted for $860,000 in current 2018). So, our cost is around $10-12 annually per registration, $50-60 per voter? Is it time to ask those who are registered, but fail to vote at least once every three years to pay a fee of $10?? The fighting is ongoing for the freedom. The funding is ongoing for the potential voter. The voting action is ignored with consequences less than having overdue fees at a downtown parking meter? How much sense does this make? Time will tell.

Leave a Comment

You must log in to post a comment.