Hearst Connecticut Media owns the Connecticut Post as well as dailies in Danbury, Norwalk, Stamford and Greenwich. Add the New Haven Register and two other Connecticut dailies to the list. And Connecticut Magazine too. As former Mayor Bill Finch said often, “It’s all about the clicks.”
As singular daily newspapers go the Hartford Courant is the mother of print and digital media outlets in the state. But all these Hearst properties now provides a major flex in print circulation and online web traffic for advertising buys. A large question looms, will all these daily properties someday be converted in a singular name change under the “Connecticut” banner? Or will they maintain the individual local name brands?
And where will the Post’s editorial department end up? The Post building at 410 State Street is for sale.
From the CT Post:
Further expanding its coverage of Connecticut, Hearst announced Monday it has acquired three daily and eight weekly newspapers and their accompanying websites from Digital First Media, including the New Haven Register and Connecticut Magazine.
It marks the second Connecticut acquisition in the past year for Hearst, which purchased The Hour, of Norwalk, in 2016, solidifying its coverage of Fairfield County. Hearst also owns the Connecticut Post, based in Bridgeport; The Advocate, of Stamford; Greenwich Time; and The News-Times, based in Danbury, in addition to six weekly newspapers in southwestern Connecticut–the New Canaan News, Darien News, Wilton Villager, Westport News, Fairfield Citizen and New Milford Spectrum.
The print and digital assets in Wednesday’s deal, which include The Register Citizen of Torrington, and The Middletown Press, reach more than 470,000 households combined and 1.4 million unique online visitors, according to a news release. They extend Hearst Connecticut Media Group’s news operations, advertising services and audience reach across New Haven, Middlesex and Litchfield counties.
Full story here.