Here’s an example of banking made easier, a customized matchbook promoting free parking and dialing 366-4242 “for the correct time–anytime.” That number today still provides that service and more info.
This is the era, 50-60 years ago, when banking regulations prohibited savings banks from commercial enterprise. Oh, have times changed. People’s Savings Bank is the forerunner of Bridgeport-based People’s United Bank.
OIB reader Jill Keough (thank you, Jill) saw the OIB piece FOO-HAHA – 366-4242–Channeling People’s Bank’s Legendary Time And Temp that drew a number of comments, as OIB celebrates Bridgeport’s Bicentennial with offbeat stories in 2021. She shared an image of the matchbook.
The other side of the match book promotes People’s vacation club.
Note the line “Close Cover Before Striking.”
